📍 Location: Remote (UK/Europe timezone preferred). Optional in-person meetings in London.
🕒 Role type: Freelance
📅 Contract length: 2 - 4 weeks paid trial, followed by an ongoing monthly retainer (approx. 12 months)
✍️ Deliverables: 4 SEO-optimised articles per month (800 - 1500 words)

About the job

We’re Upscope - a small SaaS team based in London and Miami.

UserView is our cobrowsing product that helps support and onboarding teams guide users directly on their website. Instead of explaining where to click, teams can show users in real time.

We’re building organic acquisition as a growth channel - and we need someone who understands how to make that happen.

Main responsibilities

We’re looking for a freelance SEO Content Writer who understands B2B SaaS and can:

• Create SEO-optimized blog posts that drive qualified traffic

• Have a clear understanding of E.E.A.T. and search intent

• Can connect content to other blogs, business pages, and demo sign-ups

• Have a clear understanding of how SaaS teams support and onboard; and how customer experience teams research, evaluate, and purchase software
  

This is not:

• A junior-level blog writing role

• A generic copywriter position

• An SEO content farm setup
  

We want someone strategic.
Someone who understands that traffic without commercial intent is noise.

What you'll do

Each month:

• Deliver 4 SEO-optimised articles (800 - 1,500 words)

• Focus on net-new keyword opportunities

• Target mid- to bottom-funnel search intent

• Structure content for ranking, clarity, and conversion

• Naturally position UserView within real support and onboarding scenarios

• Suggest internal linking opportunities

• Suggest new blog opportunities
  

About you

• 3 - 5 + years writing B2B SaaS content

• Experience writing about customer support, onboarding, CX, or SaaS tools

• Can show examples of content that ranks (with context around results)

• Understand buying psychology within support and onboarding teams

• Comfortable working independently, conducting research, and proposing keyword opportunities
  

A small but mighty team

As a small, bootstrapped and profitable software company, our team is tiny, but slowly growing. We like people who are fun, chill, and great at what they do.

Company values

😊 People First
We put our team at the heart of everything, ensuring well-being comes before the bottom line.

💡 Purpose-driven Solutions
Our passion guides us. We’re dedicated to crafting genuine solutions, not just chasing revenue.

📊 Value in Usage
Our products' real success? How much they're loved and used by our customers.

🛤️ Enjoy the Journey
Here, it’s about the experience, fair rewards, and making every day count.

🎖️ Shared Success
Every achievement is a team win. We're in this journey together.

🚀 Proud Underdogs
Agile, lean, and always with that startup spirit - that's how we roll.

💪 Be the Best Version of Yourself
We thrive on mutual respect, continuous growth, and backing each other up.

Our London HQ

Around half of our team works from our London HQ. The office is located in Soho and it has cool and relaxed vibe. There are regular team events and free lunch.

Yes, we do have beer on tap 🍻.